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THE BRAND


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THE BRAND


 

The main principles of ASTERIA are style, performance and versatility for the modern woman. The collection is comprised of functional and stylish activewear that can be incorporated into everyday life and workouts.

There is a great deal of focus on technical construction details like flatlock seam finishes for non abrasive contact against the skin and sourcing premium fabrics with moisture wicking, fade resistance, antibacterial and UPF 50 sun protection properties. Our garment production and patternmaking knowledge allow our pieces to have excellent fit to define the form and function properly for high performance workouts. The entire collection is produced in New York City by local artisans to deliver expertly constructed garments.

Inspired by high style and the ever present vitality of the human spirit, live the active life you’ve always wanted with ASTERIA. It’s simple, look good – feel good- move forward – and move strong.

Begin your journey now with ASTERIA.

 
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THE DESIGNER


THE DESIGNER


 

Designer Sena Yang graduated from the Rhode Island School of Design and has built an extensive design portfolio having worked with some of the world’s most influential Designers including Alexander McQueen in London and Catherine Malandrino, Sue Stemp and LaROK in New York City. Venturing out on her own, she launched her eponymous line SENA that instantly became a celebrity favorite selling at major retailers. Press included 3 international covers of Cosmopolitan with Katy Perry, a True Blood National Ad Campaign and an extensive client list with Katy Perry, Malin Akerman, Johnny Weir, Emily Kinney, Kate Upton, Kim Kardashian, Eve, Lydia Hearst, Paris Hilton, Kelly Rowland and many more.

With an active lifestyle, Yang realized that there was a great void in the market for functional and stylish activewear that could be incorporated into everyday life and workouts. She refused to homogenize with what the majority of the market was offering and wanted to create an active brand that addressed these emerging needs while being able to offer women the most versatile and stylish wardrobe possible. What came to life was ASTERIA, an elevated Women’s activewear collection that fuses forward style, functionality and performance for the modern woman.